Peter Tertzakian: The future of the oil and gas business depends on who can adapt and innovate fastest

“Exciting!” is not a word that many would use to explain the oil and gas business nowadays. Not with low commodity prices. And never with the assault on non-renewable fuels by energy systems powered by renewables.

But it’s true: amidst the depressing news of layoffs and spending cuts, “exciting” was the word I heard many times at a small breakfast reunion last week. Five executive MBA students which i had taught a few years ago were excited about the prospects of reinventing their businesses. Their initiatives are driving highly innovative processes that are shaping the new world of oil and gas